Between June 1 and August 31, Mystery Shoppers will be evaluating all Cenex® locations to help you gain valuable insight into the customers’ experience and maintain brand integrity. Visit the RED Site Assessment Program page for resources to help you prepare your site and be on the lookout for your results. What to expect Third-party […]
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Last chance to register for CENEXPO 2026
In less than two weeks, the Cenex® community will come together for two focused days of connection, collaboration, and forward-looking conversation. Don’t miss out on joining us at CENEXPO—June 24–25 at Treasure Island Resort & Casino! Registration closes on June 15. Gain actionable insights for your business CENEXPO is more than a showcase. You’ll leave […]
Fueling what’s ahead this summer
The Cenex® brand campaign, Here for What’s Ahead™, is continuing to gain momentum as we head into summer after launching during the Big Game in February. In its first three months, the campaign delivered tens of millions of paid impressions across video, audio and social platforms, helping drive awareness across the Cenex footprint. This campaign […]
Drive traffic to your THRIVR location
During busy travel and convenience-driven seasons, customers are looking for fast, reliable stops they can trust. Even small updates and consistent engagement can make a meaningful impact on whether they choose your location. THRIVR provides simple, effective tools to help increase visibility and ultimately drive more foot traffic to your store. Keep Your Location Information […]
NACS Show early bird pricing ends soon
The convenience industry’s biggest event is headed to Las Vegas. This year’s NACS Show will be October 6 – 9, with the Expo opening on October 7. If you’re looking to discover the latest innovations, connect with industry leaders, and get ahead of the trends shaping the future of convenience retail, you won’t want to […]
CHS welcomes Sam Bild as energy equipment sales director
CHS is pleased to share an update regarding its energy equipment sales leadership. On May 16, Sam Bild joined the energy equipment team as sales director. In this role, she will directly lead the energy equipment team and serve as the primary point of contact. Sam will work closely with the energy equipment team to […]
Reminder: resubmit RISE claims from April 22–28
We recently resolved an issue affecting RISE claim form submissions. As a result, any claims submitted between April 22 – April 28 were not received, even if a confirmation email was generated and received at the time of submission. If you submitted a claim during this timeframe, please resubmit it to ensure it is processed.
2026 Brand Standard Audits begin June 1
Summer is almost here, which means the Brand Standard Audit is right around the corner. One of two annual audits of the Retail Excellence Daily (RED) Site Assessment Program, this audit is an essential part of maintaining brand integrity and elevating customer experience across all Cenex® locations. What to expect Third-party mystery shoppers will visit […]
Become a RISE expert with new resources
The Cenex® RISE Program, formerly the Cenex Ad Share Program, provides reimbursements for marketing and improvement efforts that increase brand awareness, enhance customer experience, and support the operation and growth of your business. The deadline to use your fiscal year 2026 funds, August 31, will be here before you know it. Now is the time […]
Learn, share, and connect at CENEXPO
Join the Cenex® community for two focused days of connection, collaboration, and forward-looking conversation designed to help you sharpen strategies, expand your network, and prepare for what’s next in the industry. Fuel your growth at CENEXPO 2026, happening June 24–25 at Treasure Island Resort & Casino. Attract, develop, & lead today’s workforce Our speakers will […]









