2026 Brand Standard Audits begin June 1
Summer is almost here, which means the Brand Standard Audit is right around the corner. One of two annual audits of the Retail Excellence Daily (RED) Site Assessment Program, this audit is an essential part of maintaining brand integrity and elevating customer experience across all Cenex® locations.
What to expect
- Third-party mystery shoppers will visit all Cenex locations between June 1 – August 31.
- Mystery shoppers will evaluate interior elements, exterior elements, and customer service.
View the evaluation guide
- Evaluation results will be posted live to mymysteryshopresults.cenex.com within 72 hours of shop completion.
- After results become available, locations can submit cures for failed questions, other than those for customer service, through September 30.
Lighting Audit reminder
If you did not pass your Lighting Audit, now is a great time to begin submitting cures to increase your score. Achieving a passing Lighting Audit score prior to the start of the Brand Standard Audit ensures your store will be eligible to earn STAR Store status in 2026! Cures for both the Brand Standard Audit and Lighting Audit can be submitted until September 30, 2026.
Prepare for success
Visit the RED Site Assessment Program page on Cenex Hub for resources to help you prepare your location for this summer’s audit. If you have questions, please contact your Cenex representative or cenexmysteryshop@chsinc.com.
