2025 Brand Standard Audit – Coming Soon

The Brand Standard Audit portion of the Retail Excellence Daily (RED) Site Assessment Program begins June 1. The RED Site Assessment Program is essential to help uphold brand integrity and elevate the customer experience, which leads to increased loyalty and incremental sales.

If you did not pass your Lighting Audit, now is a great time to begin submitting cures to increase your score. You must pass the Lighting Audit in order to pass the Brand Standard Audit. Cures for both the Lighting Audit and Brand Standard Audit can be submitted until September 30, 2025.

Visit cenexhub.com to view tools and resources to ensure a smooth Brand Standard Audit and look out for additional communications for how to prepare your store in the coming weeks. If you have questions, please contact your Cenex representative or refinedfuelsmarketing@chsinc.com.