This Sunday, as you settle in to watch the big game, be sure to keep an eye out for the Cenex^® brand in action.

Regional viewers across the Cenex footprint can catch two 15-second TV commercials that bring the brand’s Powered Locally™ campaign to life with a comedic twist. 

Both the “Saturdays” and “Unfiltered” spots selected to air reflect the personality of the Powered Locally theme through shared smiles taking place at local Cenex retail locations. 

The Cenex brand has aired regional Super Bowl ads to engage with consumers and increase brand awareness for 12 years, but this year’s promotion is expected to reach new audiences with viewership of this year’s game anticipated to nudge north of 100 million viewers for the first time since 2018. 

Find the full collection of Powered Locally spots on the Cenex YouTube channel and follow Cenex on Facebook, Instagram and TikTok to stay up-to-date on the latest from the campaign, including commercials, videos, brand activations and more.